Leon Altman, the Freedom Business Café founder, started out in the big Ad Agency world. He progressed from copywriter to copy chief and creative director at top ad agencies, including Young&Rubicam, BBDO, Wunderman, and DDB/Needham, and creative director at theStreet.com.

Clients included Time Magazine, Merrill Lynch, Times Mirror Magazines and Book Clubs, Met Life, and Coldwell Banker, among others.

It was all very stimulating but the long hours got old. Seeking more freedom while still wanting to earn a very good income, Leon became a freelance copywriter and marketing consultant. He worked on projects for companies such as IBM, Citibank, McKesson, Pfizer, Wyeth, Autodesk, MacWorld Expo, and numerous publishers, small businesses, coaches, consultants, service professionals, and online marketers.

For the past number of years Leon has been tweaking his business model, adding more freedom while maintaining a high income level. He’s achieved this by add coaching, information products and marketing services where he hires and oversees talent on an as-needed business, so the time-consuming work is done by others.

He oversees much of his business at his local Starbucks in Manhattan.